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sell a feeling

Sell Anything With this Proven Storytelling Technique

  • 5 min read

Welcome to another edition of my “Tell Your Brand Story” Weekly LinkedIn newsletter. Last weekend, a gym buddy unleashed a smile’s formidable power, and I learned a new sales technique from our small talk. While having a five minutes aerobic pause, a bubbly dark-complexioned lady walked up to me and introduced herself as a dentist…