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Nora’s Copy was founded with a mission:

To inspire potential customers to take positive actions through the power of compelling storytelling, inspiring content, and heart-centered messaging.

At a time when businesses use self-centered, aggressive, and unkind marketing tricks to try to cut through the noise, it’s our mission to create messaging that helps, inspires, and motivates our ideal clients to take the actions that will improve their lives and ours too.

We want to show solopreneurs that they can be profitable and still do good using authentic and heart-centered messaging that speaks to the hearts of their audiences.

And we’ve learned that it takes empathy, kindness, and authenticity to achieve that goal.

Founded in 2022 by Nora Agbakhamen, Nora’s Copy is a website for entrepreneurs, content marketers, and storytellers dedicated to learning how to make the global web a kinder place, one narrative at a time.

Nora's Story

As a little girl growing up in North-Eastern Nigeria, I loved to listen to beautiful narratives, and my dad was a powerhouse of tribal lore.

Very early, I learned that moral instruction is best imparted as a story and these accounts are remembered long after they cease to be told.

But the events of September 3, 2021, solidified my belief in the power of stories.

It all began with a phone call that changed my life.

My friend Temi’s once-booming business had plummeted, and sales trickled even though she offered massive discounts and promos.

Feeling drained, she called me on the phone to vent.

“Sis, I’ve had it up to here and I’m tired of stewing in silence and pretending all is great.

“It feels like village people are after me because even with my juicy offerings, my sales are appalling.”

In Nigeria, “village after you” you have been jinxed by someone from your village, and because a spell has been cast on him, you can not be successful at anything.

“My main product is still one of the best in the market, and even with the high rate of inflation, I’ve not compromised on quality.

“Nora, my prices are competitive, but my sales are abysmal.

“How else do you explain that?”

I took a beat. “Try remarketing to your old customers”.

“Girl, I’ve done that, but few are willing to take me up on my offer”, she said.

I felt genuinely sorry for Temi. Her mother had loaned her the money to start the business.

The repayment date for the first installment was close and my dear friend couldn’t even break even.

The situations seem hopeless, but as a last-ditch attempt, I decided to tell a little story about her main product with a backlink to her site.

What happened next was orgasmic!

Even I did not see it coming.

Torrential sales began pouring in, and my girl sold out her entire stock in less than five hours!

In less than seven days, she exceeded her monthly sales revenue, and 30 customers had filled out a restock request form.

That was our defining moment!

The story had tugged on their heartstrings and they were not just paying for the products, but were ‘begging’ to be part of a movement, a culture and a people.

That incident reinforced my belief in the power of a compelling narrative.

It was also the beginning of my exciting journey into brand storytelling, content marketing, and copywriting.

Over the months, I’ve experimented with different story structures.

I’ve seen some tank, but I’ve also seen some rock!

I’ve documented my learnings, and as I grow, I’ll share what works so you don’t have to get all the hard knocks I got.

Through storytelling and strategic content, I grew my LinkedIn profile from 90 followers to 50k+ in six months, bringing joy to my readers, and monetizing my narrative skills in the process.

The best part?

Seeing the solos and entrepreneurs go from ignored to sold-out.

Seeing everyday people who hate writing become exceptional storytellers and generating revenue on a consistent basis every month.

When I’m not writing stories for brands, I’m creatively directing designs for classic women at Nora’s Needle or playing word games on my phone.

One more thing, I love onion-flavored Pizzas with olive toppings.

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If you have a business idea and need compelling content, want to take your existing content from bleh to infinitely persuasive, or want to hire me to influence for your brand, then let’s chat.

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